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Converting hard copy microfiche into digital files enabling easy access for you.

Many sectors have found that their film and other hard copy storage methods are becoming outdated in this increasingly digital society. Paper, cassette tapes and microfiche were once not only the most popular ways to store data, but also some of the only ways to keep it safe. But as the world becomes more focussed on digital forms of working, these outdated storage methods are increasingly used less and less and data is becoming lost as a result.

Although it can often seem like the information stored on these little used formats is gone forever due to the equipment needed to read these devices becoming hard or expensive to come by, this information doesn’t have to be lost in the digital translation.

Microfiche and microfilm scanning to upgrade how the data is stored

Pearl Scan, the UK’s finest document scanning and management expert, has emphasised the role that existing technology can play in ensuring the important information stored on these now outdated methods is easy to access. And for most, the best way to do this is to look into scanning services in London.

Microfiche and document scanning can breathe new life into old files. Readers for these old ways of storing data are becoming increasingly hard to come by, whereas computers are extremely common and relatively cheap. So it only makes sense that the data on these outdated devices is brought right into the 21^st century with scanning.
Naveed Ashraf | Managing Director at Pearl Scan Group.

Technology can also help to take this one step further. OCR software can be applied to the scanned images to make them fully searchable, while the documents can also be made available on an open source document management software, such as Pearl Scan’s very own Halogen or even uploaded to a secure cloud-based service.

By undertaking document scanning, companies are able to update their storage methods, keep data secure, make information easier to access, share and edit files quickly, save space on storage and even reduce costs.

To find out more information, visit our range of scanning services or get in touch and speak to our experienced team.

Whatever sector you operate in, the importance of market research is paramount. Whether you target fellow businesses or public consumers it’s hugely important to have a thorough understanding of your market and its needs. To do this, a hard hitting market research strategy is a must. Want to know more about why it should be an integral part of your business plan? Read on for our guide to why market research matters, and how you can implement strategies that are both time and cost effective.

Understand your market

Market research is underpinned by the goal of understanding niche markets and aligning business operations with the needs of customers. While internal politics, agendas, budgets, KPIs and branding are all key concerns, at the end of the day the customer is always king. As such, developing an understanding of your market from the customer’s perspective is critical.

Cater to needs

Giving customers what they want is a fundamental part of retaining new clients, and attracting new ones. Market research empowers businesses with the information they need to develop new ways to cater to changing customer demands. This will ultimately allow your business to pursue lucrative growth opportunities and prioritise the highest revenue streams.

Identify trends

Markets are continually evolving and it’s essential for businesses to stay on top of the latest trends. By reaching out to your target audience you can get up-to-the-minute information on the latest industry trends that your customers want to see. A current understanding of market trends is the key to keeping your business relevant and future oriented.

Scope out the competition

As well as determining the profiles, needs and wants of your customers, market research can also be an extremely valuable tool when it comes to scoping out the competition. This allows businesses to uncover what tactics competitors are implementing, and how effective they are.

Improves decision making capabilities

When it comes to making key business decisions market research is indispensable. It allows businesses to predict customer reactions and gain insight into what choices will be best for their bottom lines.

It’s clear that market research is an extremely useful arena, however far too many businesses shy away from the concept due to the perceived administrative burdens. It doesn’t have to be this way. Data extraction services such as Pearl Sca’s exist to help businesses slash the administrational responsibilities of market research and focus on data analysis.